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How to Improve Customer Retention and Satisfaction

Equip your customer service team with strategies and tools that reduce churn and improve customer retention with Service Hub.

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service hub customer success features

Increase customer lifetime value and loyalty by improving customer satisfaction.

Help your customers succeed with proactive tools that drive customer retention. With HubSpot, customer success managers have a home within the Smart CRM where they can seamlessly offer value to customers. To reduce churn and boost customer satisfaction, service teams must:

1. Have unified data that provides full visibility into customer issues.

2. Incorporate customer feedback to improve service team operations.

3. Use AI-powered tools that connect your business teams.

Service Hub simplified user interface showing Customer Success Workspace

1. Have unified data that provides full visibility into customer issues.

It’s your goal to help your customers succeed. Do this by proactively delivering customer value with unified insights. Determine churn risk with customer health scores so your CSMs can prioritize outreach and address customer needs before they raise concerns.

Service Hub simplified user interface showing customer surveys

2. Promote self-service and customer transparency.

By increasing customer satisfaction, you can drive retention. Collect feedback automatically through CSAT, NPS, CES, and custom surveys to improve satisfaction. Then, identify the parts of the customer journey that need improvement to resolve common challenges proactively.

service hub simplified user interface showing conversation intelligence

3. Use AI-powered tools that connect your business teams.

For customers to succeed, CSMs need a workspace to stay aligned, track the customer journey, and view customer insights. With HubSpot’s customer success workspace, CSMs can automate tasks and manage their book of business, all in one place.

With Service Hub, customers experienced these results:

  • 66%

    of users feel more connected to their customers
    Source

  • 30%

    of users experienced customer churn reduction
    Source

  • 15 hours saved

    per week for each rep using AI

    HubSpot global survey of 1,401 service leaders in October 2023

Service Hub — providing proactive customer success with AI-powered insights.

With HubSpot’s customer service software, Service Hub, your customer success team can offer high-quality and efficient service that improves customer satisfaction. Automate time-consuming tasks, uncover opportunities to upsell or cross-sell, and apply unified customer insights to drive customer retention.

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Swapfiets shortened ticket response time and improved member experience using HubSpot.

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Drive Customer Retention With Service Hub

Get a demo or get started for free today with the AI-powered customer service solution that improves customer satisfaction and retention.

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