Navigating Board Roles and CEO Paths with Cube COO Jen Grant
Jen shares her experience as a marketing executive and board member on how to work successfully as a first-time CEO or board member of a business that’s scaling up.
Expert Tips for Finding Product-Market Fit as a Startup
Nick Eischens, COO of Popl, speaks with HSFS on how startups can measure product-market fit, plus how to pivot if metrics show the fit isn’t quite right.
HubSpot for Startups Fundraising Hub
Case Study: The Cost of Not Listening to Your Customers
A case study on how one company suffered five straight quarters or revenue decline as a result of not listening to customers and data.
Carta CRO Jeff Perry on Data, Segmentation, and Team Collaboration
Jeff shares insights on strategic planning, data-driven decisions, and effective leadership to drive sustainable growth building a well-structured sales organization.
Scaling GitHub to Enterprise Success Through Community Led Growth
Paul St. John, former CRO at GitHub, joins Mark to discuss how he helped grow GitHub's sales to enterprise levels through customer empathy, collaboration, and sales team alignment.
Top Sales Tools and Strategies for Startups
Explore sales and pricing strategies for early-stage businesses and the sales tools that startup teams need to grow smarter.
Customer Retention & Expansion in Startups | Kyle Duffy, Gradient Ventures
Mark Roberge has an insightful interview with Kyle Duffy, Partner at Gradient Ventures, focusing on customer-centric strategies and the integration of AI.
Crunchbase’s Playbook for Sales Success with VP of Sales Ang McManamon
Learn actionable sales strategies for success in scaling a sales team from Crunchbase's VP of Sales, Ang McManamon. Set realistic goals, train your team, and foster a cohesive sales culture for sustained growth.
Business Development Strategies for Tech Startups
Ready to take your startup to the next level? Explore different business development plans, strategies, and tools that startups are using to grow faster.
How to Add a Sales Org to Your PLG Company
Host Mark Roberge is joined by Dino DiMarino, CRO of Snyk, to discuss what product-led growth tactics helped Snyk scale to a billion dollar valued company.
Strategy for a Startup SaaS Product Launch
Planning the sales strategy for a new product launch is more than posting on social media and outreach. Here’s how to approach startup sales for SaaS products.
Product vs. Solution Selling for Startups
Consumers today know what they want. Here’s how startups can differentiate themselves by selling solutions rather than directly selling their products.
How Investment-Backed Startups Can Leverage AI to Boost Sales
In today’s funding landscape, the most successful startups bring in sales. Explore the ways that investor-backed startups can grow using AI sales tools.
11 Ways to Increase Startup Sales Productivity
High sales productivity can save money, which is especially beneficial for startups. Learn how to improve your startup’s sales productivity with this guide.
Branding for Startups: Brand Identity and Website Conversion
Learn about the importance of a visual brand identity, how to build a brand, and tips on how to create a high-conversion website.
Unlocking Growth With a Good RevOps Manager
Revenue Operations (RevOps) managers consolidate efforts, tools, and data involving sales, marketing, finance, customer support, and operations.
Effective Sales Strategy for Startups
Are you looking to increase sales as a new startup? Learn how to implement an effective sales strategy plan with this guide to startup sales strategies.
The Ultimate Startup Sales & Marketing Planner Kit
Everything you need to plan effective sales & marketing campaigns that make people interested in your business and happy to be your customer.
Email Marketing for Startups & Entrepreneurs
A deep-dive into why email marketing is still important, strategies to do it effectively, plus guides and templates to get you going.
Navigating Board Roles and CEO Paths with Cube COO Jen Grant
Jen shares her experience as a marketing executive and board member on how to work successfully as a first-time CEO or board member of a business that’s scaling up.
Expert Tips for Finding Product-Market Fit as a Startup
Nick Eischens, COO of Popl, speaks with HSFS on how startups can measure product-market fit, plus how to pivot if metrics show the fit isn’t quite right.
How doola's Pitch Deck Earned Them a $1M Investment
Arjun Mahadevan, CEO & co-founder of doola, shares how their pitch deck helped them get a $1M investment from HubSpot Ventures.
How Creator Economy Platform Stan Increased ARR Over 8x in a Year
Stan co-founder & CEO John Hu shares how the platform was able to increase ARR over 8x in one year with a focus on values, service, and product excellence.
4 Insights from Unicorn CEO Dileep Thazhmon of Jeeves
Dileep Thazhmon, CEO of FinTech unicorn Jeeves, offers four profound insights he's learned as a serial entrepreneur and CEO.
A Guide to Startup Product Development
Hoping to turn an idea into revenue? Follow this startup product development guide to take your vision from idea to prototype to fully commercialized product.
10 Common Startup Mistakes to Avoid
Learn from these 10 common startup mistakes founders make. Plus access to resources to help you avoid them.
6 Steps to Managing Remote Teams: A Guide for Startups
Discover six steps to build, scale, and manage a remote-first startup.
When to Launch Your Second Product
Developing a second product after launching a successful first one can be a challenge, but there are ways to ensure you don’t commit these common mistakes.
How Startups Can Attract and Retain Top Talent
With so much competition for the top talent, startups need creative strategies and unique compensation ideas to help pull in the cream of the crop.
Business Plan Templates
A well-written business plan is a critical element for any company looking to succeed. Whether you are just starting your business, or looking to formalize your plans, this template will help get you started.
Startup Advisor Agreement Template
A startup advisor agreement template can help keep your startup’s operations running smoothly and save you from potential headaches.
The Importance of DEI for Startups
For startups, Diversity, Equity, & Inclusion should be a foundational part of the business. Here’s how and why to focus on diversity, equity and inclusion from day one.
Top 5 Learnings from Our Southeast Asia & India Startup Pulse Report
We surveyed 600 business leaders in India and Southeast Asia to reveal the latest trends and state of the startup ecosystem.
Beyond the Buzz: The Real Potential of AI in Marketing for Startups
Marketing pro Meghan Keaney Anderson talks all things AI in marketing, from her favorite AI tools to how to use AI safely and securely.
Unlocking 20x Time-Savings with AI-Driven Messaging
Mario Martinez Jr., CEO & Co-founder of Vengreso and creator of FlyMSG, shares ways that startups can use AI to help automate their sales process and significantly boost productivity and time-savings.
Customer Centric Cultures Are Key to Startup Success
Explore the vital role of a customer-centric culture in boosting startup success and learn key strategies for implementation.
How AI Tools are Impacting the Startup Landscape
AI is changing the startup landscape from how entrepreneurs find cofounders to product development to operations: explore the top AI tools changing startups.
How Startups are Optimizing GTM Strategy With AI
AI is completely changing the way that startups go to market. Here’s a look at AI-powered startup GTM strategies with examples from successful brands.
Creating an AI Usage Policy for Startups
A guide to creating an AI usage policy to ensure your business uses AI ethically, legally, and appropriately.
5 of the Most Disruptive AI Tools for Startups in 2024
From creating content to handling finances to managing client relationships, these AI tools will help startups level up this year.
How Startups Can Use AI in Their Content Strategy
Studies reveal that AI adoption has helped businesses increase revenue and improve customer experience by automating tasks and freeing employees to do more meaningful, critical work.
A Guide to U.S. Tax Credits for Startups
Tax credits can provide startups with some great benefits. Here are the essentials to guide you through the various tax credits available.
Top Ten Reasons Startups Fail
Starting a business comes with a multitude of potential challenges. This article explores ten common mistakes startups make and provides tips on preventing them.
28 Startup Trends to Watch in 2023
Whether you're starting a new business or investing in one, this comprehensive guide will outline 28 startup trends you need to keep an eye on in 2023.
