HUGs are a free, educational events and meet ups for HubSpot customers and users to learn about the HubSpot platform and methodologies. They serve to educate and inspire customers and users to be more successful by providing support, community and product education.
HUG members share their product and business success stories, take part in discussions, and network with others to build a strong HubSpot community in their local city (e.g. South London HUG) or around their topic of interest (e.g. Video HUG).
The majority of our HUGs are hosted virtually but a few have started to come together in person. Check out events.hubspot.com to learn more.
Anyone directly involved in our HubSpot community can lead a HUG. This includes employees from our Solution Partners, Academy Professors, Community Champions, HubFans and Advocates, and even direct customers.
However, we do require that HUG Leaders be certified in our core methodologies and software.
HUGs are not to be used as a direct method to drive leads or traffic to your website. For more information on who can apply, check out our HUG guidelines.
HubSpot will help you promote your HUG through a variety of ways, including monthly email sends and our HUG Directory. We will also provide you occasional HubSpot speakers and presentation resources to help with your events and meetups.